Most social media marketing companies simply broadcast. That is, they often pre-schedule status updates and neglect to exploit each and every opportunity to engage with an audience. In order to be successful, engagement is key.
Kindred will create content calendars around relevant topics within your industry and we will schedule your updates according to the calendar; but, our approach goes beyond that, and partnering with Kindred is a decision that should not be taken lightly. If you do partner with us, we promise you’ll stand out with an exceptional social media presence across platforms.
The fact is, broadcasting is not sufficient, and communication between your company and Kindred will be imperative to the success of your social media campaign. In order to facilitate that level of communication, we will check in weekly by phone, and monthly to assess ROI and ensure our efforts are integrated with your overarching public relations and marketing efforts.
In addition to correspondence with your company, Kindred will create and facilitate a group of social media advocates, or correspondents, that should come from within your company and your company’s alliances. Having a group of brand advocates will help to increase the reach of your message.
Depending on the level of support you need, Kindred has a number of social media marketing plans. Our plans range from simply content planning and engaging with your audience to copy-writing for blogs and e-mail communications to ensure your content has value. Often, our clients’ needs vary significantly, and we are more than happy to create a custom package that works for you.
For a complimentary consultation on social media, submit you name and e-mail address in the form below.